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Il Bosco – Florian and The Wallà

company  | 
29 November 2022

THE WALLA

In recent weeks, Florian Legno has joined the “The Wallà” project, an important territorial initiative aimed at redeveloping the hamlet of Vallà di Riese Pio X.

A very important explosion of color on the northern façade of the Florian Group plant has given rise to the partnerships between local companies and the Boca Verta collective.

1 extended work: 30X10 meters, 260 square meters of painted surface, 1 week of work, only 1 artist: Camilla Falsini.

“We are very happy to have supported the local initiative The Wallà, we enthusiastically embraced the idea of ​​entering this project by coloring one of our walls right away. Our wall has now become Il Bosco and is the manifesto of our commitment to sustainable forest management and, at the same time, helps us to communicate the spirit of the company to our customers as well. Sustainability, together with respect for biodiversity are the basis of the philosophy of the Florian Group. We thank Camilla Falsini for making her creative art available to our company” said Antonio Battaglia.

CAMILLA FALSINI

Camilla Falsini was born in Rome, where she lives and works. His work is characterized by clean lines, stylized and minimal shapes and strong colors and ranges from editorial illustration to large wall paintings, from design objects to books. After classical studies and a diploma in illustration at the IED in Rome, she started working as an illustrator collaborating with agencies, Italian and foreign publishing houses, companies, newspapers and magazines. As an artist he has created installations, large paintings, wall paintings or sculptures for Samsung, Zalando, Napapjiri, Fidenza Village, ILIAD, Lavazza, City of Turin, Manifesta/Region of Sicily, Michelin, NIKE, Eni, Municipality of Rome, Municipality of Naples, RCS, Pitti Immagine Uomo, Pfizer Animal Health, Anas.

THE WALLA PROJECT

The Wallà is a participatory urban regeneration project started in May 2021 on the initiative of the BocaVerta collective formed by a group of people active in the cultural panorama of Castellana, in collaboration with the Municipality of Riese Pio X and with the patronage of the Veneto Region and the Province of Treviso. The Wallà aims to restore new life to the cultural, social and economic fabric of Vallà di Riese Pio X through the frank and modern language of street-art. Here in the last year Vallà has been colored by the works of internationally renowned artists such as Ericailcane, Kraser, Zed1, Zentequerente, Tony Gallo, Vera Bugatti, Alessandra Carloni and Bastardilla.

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Il partner ideale per chi commercia e lavora il legno con il cuore.
La creazione di un network solido ed efficiente rappresenta una strategia fondamentale per la crescita in un mercato sempre più flessibile, dinamico e difficilmente prevedibile. Florian vuole interpretare questa situazione da capofila ed è alla continua ricerca di partner in tutto il mondo con cui condividere la passione per il legno e una grande imprenditorialità.